Demo Only — Experience the Future of Sports Betting — From Sportsbook to Prediction Market

Liability to Liquidity: How Prediction Markets will Overtake Sportsbooks

The market is fading legacy sportsbooks in favor of prediction markets. While the two largest legacy books have seen their valuations cut in half over the last 24 months, prediction market leaders like Kalshi have seen 100x growth. We are witnessing a structural shift where high-velocity liquidity is moving away from house-limited models toward transparent, peer-to-peer exchanges.

Market Convergence Chart

Prediction Markets could outpace Sports Books this year

2024–2026

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Sportsbooks vs Prediction Markets

Scroll right to see full comparison

FeatureSportsbooksPrediction Markets
Structure
User vs. Bookmaker (The House)
Peer-to-Peer (User vs. User)
Juice / Price
10% on straights; 30%+ on parlays
Small trading fees (e.g., <2%)
Price Clarity
Confusing -110 American Odds
Clear e.g. $1 pays $1.95
Payout Logic
Complicated math to understand profit
Easy-to-understand payouts
Bet Limits
High-stakes winners are a liability
High-stakes winners provide liquidity
Counterparty Risk
Accounts can be limited or "slow-played"
Funds held in regulated escrow
Market Access
State-controlled / Walled Gardens
Federal (CFTC) / Cross-State Pools
Tax Classification
Gambling Income (W-2G)
Capital Gains/Losses (1099)
Loss Treatment
Only deductible against winnings
Offsets ordinary income (up to $3k/yr)
Flexibility
"Locked-in" until event completion
Trade (Buy/Sell) anytime
Price Discovery
Bookmaker sets odds (with hidden vig)
Market-driven efficient pricing
Live Markets

Featured Super Bowl Bets

Game

Super Bowl LX Spread

Game Spread - Main Lines

24h Vol:$127.4K
Volume:$520K
Seattle -4.5
Prob: 52%
Price: $1.00
Payout $1.91
+$0.91
New England +4.5
Prob: 48%
Price: $1.00
Payout $2.07
+$1.07
Seattle -7.5
Prob: 35%
Price: $1.00
Payout $2.84
+$1.84
New England +7.5
Prob: 65%
Price: $1.00
Payout $1.53
+$0.53
Selected Outcome
Seattle -4.5
Price: $1.00•Payout: $1.91+$0.91
Player

Anytime Touchdown Scorer

Anytime Touchdown Scorer

24h Vol:$89.2K
Volume:$450K
K. Walker (SEA)
Prob: 64%
Price: $1.00
Payout $1.55
+$0.55
J. Smith-Njigba (SEA)
Prob: 51%
Price: $1.00
Payout $1.95
+$0.95
R. Stevenson (NE)
Prob: 39%
Price: $1.00
Payout $2.55
+$1.55
Selected Outcome
K. Walker (SEA)
Price: $1.00•Payout: $1.55+$0.55
Player

Most Receiving Yards

Player with Most Receiving Yards in Game

24h Vol:$54.8K
Volume:$320K
J. Smith-Njigba (SEA)
Prob: 63%
Price: $1.00
Payout $1.58
+$0.58
Stefon Diggs (NE)
Prob: 11%
Price: $1.00
Payout $9.00
+$8.00
Hunter Henry (NE)
Prob: 6%
Price: $1.00
Payout $16.56
+$15.56
Other
Prob: 20%
Price: $1.00
Payout $4.95
+$3.95
Selected Outcome
J. Smith-Njigba (SEA)
Price: $1.00•Payout: $1.58+$0.58
New to Prediction Markets?

How It Works

Turn your sports knowledge into profit. Prediction markets reward those who can forecast outcomes better than the crowd.

1

Browse Markets

Explore hundreds of prediction markets on NFL games, player props, Super Bowl outcomes, and more.

2

Pick Your Side

Pick one side or the other

  • •Price: 52% = $0.52 per share.
  • •Payout: $1.00 for every winning share.
  • •Volume: Buy as many shares as you want.
3

Trade Anytime

Prices change as new information emerges. Sell early to lock in profits or cut losses.

4

Get Paid

If your prediction is correct, your shares pay out. Wrong predictions expire worthless.

Understanding the Odds

Our odds show exactly what you stand to win. When you see "52% = $0.52", it means:

  • You pay $0.52 per share
  • If correct, each share pays $1.00
  • Profit per share: $0.48
  • Return on investment: 1.92x
Example Market

Super Bowl LX Winner

Seattle Seahawks
$0.52
Pays $1.92
New England Patriots
$0.48
Pays $2.08

Lower price = Higher payout multiplier

Common Questions

What are prediction markets?

Prediction markets let you trade on the outcome of future events. Prices represent the probability the crowd assigns to each outcome. If you think an outcome is more likely than the price suggests, you can profit by buying shares.

How do odds work here?

We show odds as "Bet $1 to win $X". For example, "Bet $1 to win $0.91" means risking $1 to potentially win $0.91 profit (plus your $1 back). Lower payouts indicate higher probability outcomes.

What's a parlay?

A parlay combines multiple predictions into one bet. All selections must win for the parlay to pay out, but the potential payout is much higher than betting each individually.

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